Your website is a critical asset of your ecommerce business. Our staff will resolve any technical issues with your store; update your product catalog; design pages and graphics; and other day to day tasks. Emergency support is available 24 hours a day even on weekends and holidays. The internet never closes and neither do we.
Efficient marketing is essential to surviving in highly competitive markets. We will integrate ecommerce analytics, conversion tracking, and other tools required to track the results of your marketing campaigns.
Product SEO uses SEO to drive sales. It focuses on putting your products where customers are searching and comparing similar items; optimizing your product pages for search engines; enabling SERP features to highlight your business; and other tactics to make your store more visible.
Page load time can change a delightful experience into a frustrating ordeal. It slows the ordering process, makes it more difficult for customers to find information on your website, and has a direct effect on the conversion rate. We'll tune your website to load quickly, including optimizing images and rewriting template code to perform better.
Technical and design bugs negatively impact store metrics. Unfortunately the web is constantly changing as browsers are updated. Each of those updates risks introducing bugs to your store. We proactively monitor and test your store to catch and fix new bugs. We'll also keep your theme and other store software up to date.
Adding new functionality to your store requires more than clicking install on a plugin. We'll setup new plugins with your store so they seemlessly integrate with your existing theme. We'll also evaluate plugin security to keep your customers safe; and update and maintain your plugins so they don't break your store or cause other issues.
Forgotten until the unexpected happens, backups are indispensable. Our platform will automatically backup your store regularly, including all of it's product and order data. When disaster strikes, our emergency support staff are available 24 hours a day, 365 days a year to restore and fix your store.
Data is meaningless without context. Our senior analysts have the experience to understand what data should be collected and how to analyze that data to provide insight into your customers.
In Conversion Rate Optimization (CRO) a well designed test not only improves the metric being tested but can also provide insight into your customers to drive future successful tests. Our analysts, developers, and designers work together to create well designed tests.
A thorough understanding of statistics allows us to run more independent tests concurrently. We can also optimize at multiple points in the conversion process and/or using non-converting actions to complete tests faster with lower sales volume.
Optimization uses analytics and split or multivariate testing to increase sales with minimal risk. The testing process allows us to limit the number of customers in a test and ensure only successful tests are permanently incorporated into the store.
Our analysts can collect data on each interaction a customer has with your store including mailing lists, order data, and support systems. We'll analyze this data to provide insights into your customers and drive future tests to increase customer life time value.